The ongoing Covid-19 pandemic has disrupted economies, businesses and communities —- changing the way in which we work, live and play. Over the last year alone, our priorities have changed significantly. And, as we move towards “The New Normal”, the pandemic has bought health and well-being to the fore – whether that pertains to work, holidays or decisions concerning buying property.
Global Wellness Institute’s (GWI) 2021 Report states that wellness real estate represents 1.5% of the total annual global construction market and about half the size of the global green building industry. Homeowners and construction companies are also now prioritising health and well-being when purchasing or building property. For instance, GWI estimates that sales price premiums for wellness lifestyle real estate developments average 10% to 25% over conventional residential developments.
While health and well-being promotion have been longstanding values within real estate, market leaders are now ensuring both become an intentional and increasingly institutionalised focus across all sectors of the industry, in order to meet buyers needs and expectations.
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These priorities include genetics, healthcare, individual behaviour, social and physical environments, proximity to nature as well as architecture, location and design.
According to Knight Frank’s Ski Property Report 2021, Switzerland is one of the leading destinations for property owners to seek shelter from the pandemic due to the combination of fresh air, open space, recreational activities in the winter or summer, good healthcare and reliable connectivity.
Andermatt Swiss Alps appeals to investors looking for these health and well-being priorities by meeting buying patterns and homeowner’s priorities such as Work From Home (WFH) functionalities, wellness, health integration and an immersion in the great outdoors.
In 2019, Global Wellness Summit (GWS) forecasters predicted an increase in doctors “prescribing nature” to combat stress or negativity and improve well-being.
This trend has been accelerated throughout the pandemic. And, according to a survey from Medical News Today, 60% of respondents reported improved mental health and well-being after being outdoors.
Championing this concept, Andermatt epitomises outdoor living, offering guests and residents a myriad of year-round outdoor activities for a full immersion in nature with 180 kilometres of skiing pistes, award-winning golf course and numerous scenic trekking or cycling routes.
Properties and hotels have been designed upon the theme of connectivity and bringing the outdoors in. Andermatt’s most recent property Koya, which launched in March 2021, is a collection comprising 34 Mezzanine-style apartments inspired by Japanese design, showcasing the beautiful surroundings of the Alps through panoramic windows filled with plenty of natural light.
Like these property trends, wellness tourism is set to be on the rise in “The New Normal” with experts projecting it to reach USD919 billion by 2022 from USD639 billion in 2017.
A recent survey from the Wellness Tourism Association found that nearly 78% of respondents from 48 countries reported that wellness travel will be on their list of travel plans when borders are open. Escaping the stress of daily life, connecting with nature and feeling rejuvenated were the drivers of a wellness trip.
As one of the most acclaimed health and wellness locations in the world, Switzerland features a range of award-winning spas and relaxing treatments for guests to indulge in.
Andermatt’s resident hotels including The Chedi and Radisson Blu offer a variety of revitalising spa treatments and facilities including state-of-the-art gyms as well as traditional and innovative wellness techniques. All residential properties also include dedicated, private wellness areas for all residents to relax in after spending a day outdoors.
